symposium participants

• The Problem
  A short statement on the issues involved

• CAN INDIAN BRANDS SURVIVE?
  Ramana Bijapurkar, independent strategic marketing consultant, Mumbai and Visiting Professor, Indian Institute of Management, Ahmedabad

• SOCIAL MARKETING IN DEVELOPMENT
  Gerson de Cunha, social communicator, Mumbai

• TARGETING NEW CONSUMERS
  Rajiv Inamdar, President, ORG-MARG Research and Monika Chandra, Research Executive, ORG-MARG Reserach, Mumbai

• BRANDING INFORMATION: NEW RAGE OR NEW AGE SCOURGE?
  Dilip Cherian, Consulting Partner, Perfect Relations, and columnist, Delhi

• CHALLENGE OF CONSUMERISM
  Harish Bijoor, Vice-President, marketing operations, Tata Coffee, Bangalore

• MEDIA ONSLAUGHT
  Suhel Seth, CEO, Equus Advertising, and columnist, Delhi

• CAN MADE IN INDIA BECOME A BRAND?
  Shunu Sen, Chairman and CEO, Quadra Advisory, a strategic marketing consultancy, Delhi

• THE AMUL SAGA
  Verghese Kurien, Chairman, Gujarat Cooperative Milk Marketing Federation, Anand, Gujarat

• SEEKING COMPETITIVE ADVANTAGE
  Nandan Maluste,  Senior Vice-President, Kotak Mahindra Capital, Mumbai

• INTERVIEW
  With Alyque Padamsee by Naazneen Karmali, Executive Editor, "Business India", Mumbai 

• FURTHER READING
  A short and select bibliography

• COMMENT
  Received from Prasenjit Maiti,  Professor, Department of Political Science, Burdwan University, West Bengal

• COMMUNICATIONS
  Received from Irfan Ahmad, University of Amsterdam, The Netherlands and Himanshu Thakkar, South Asia Network on Dams, Rivers and People (SANDRP), New Delhi

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